Sales for development shop owners
The Sales department qualifies pipeline and tracks market signals before you ever take a demo — a VP Sales who dispatches the work, not a CRM you fill in by hand. $199/mo.
Every junior dev's hour spent on internal marketing is an hour not billed to a client. But without marketing, the next project doesn't exist. You're rotating: this month we do marketing, next month we do client work. Pipeline is feast or famine.
Outcomes you'd otherwise need to hire for.
- Activate Marketing: case studies and SEO content shipped without senior dev time
- Activate Sales: pipeline qualified before the partner sales call
- Activate Engineering: internal projects shipped as portfolio assets, run by your CTO
- Forge runs the tools, so the motion doesn't depend on a slow week
The plugins that do the actual reps.
The Sales department runs the playbook. You audit the work.
$199/mo. 7-day trial. Cancel anytime during trial.
Activate the Sales departmentCommon questions.
Why Sales for development shop owners specifically?
Every junior dev's hour spent on internal marketing is an hour not billed to a client. But without marketing, the next project doesn't exist. You're rotating: this month we do marketing, next month we do client work. Pipeline is feast or famine. Sales runs the function those gaps live in. The Sales department qualifies pipeline and tracks market signals before you ever take a demo — a VP Sales who dispatches the work, not a CRM you fill in by hand.
What specialists does Sales deploy?
Sales manages: Prospector, Signals. All of them are included in the $199/mo hire.
What's the trial?
7 days. Credit card required at hire; auto-bills day 8. Cancel during the trial and you're not charged.
Does Sales replace a full-time hire?
It replaces the senior decision-making + execution layer. You still need a human in the loop for strategic decisions and customer-facing reps. The output volume is closer to a senior + 2-3 IC's than a junior.