Hire GROWTH. Rank everywhere.
Search changed. Half your future traffic goes through AI answer engines that don't send a click. Your content needs to serve two readers: the one scrolling SERPs and the model that builds an answer. Most teams can't afford a CMO who understands both.
GROWTH — Merkava's AI CMO — owns this for you at $199/mo. Plans pillars via Quillsly, drafts in your voice, audits technical SEO with Beacon, and ships fixes as PRs to your repo. Tracks AI-answer citations alongside organic rank in one view.
The old SEO stack doesn't know about AI answers.
- Classic SEO tools stop at the SERP. You know your organic rank. You don't know if your article is being cited in the AI answer that replaces it.
- Content briefs are labor. The senior writes the brief, the junior writes the draft, the senior rewrites the draft. Four hours of senior time per article.
- Audits become PDFs that die. The audit finds 42 issues. The client — or the internal dev team — ships three. The other 39 haunt the next audit.
- Ranking isn't earning. You rank for a keyword. The AI answer summarizes the page without sending the click. You see "position 1" in the report and a flat traffic graph.
Content and SEO, one exec.
We moved from "ranked #3" to "cited in four of five AI answers for the category" in ninety days. The second number is the one that matters now, and nothing else in our stack even tracked it.
Content lead, Rowan & Tule · DTC housewares, $6M ARR
$79–149 / mo
Rank and cite, not one or the other.
The content stack ships as a unit. Waitlist operators get the first briefing queue and voice in the GEO measurement primitives.
How Merkava compares.
FAQ.
Does Beacon actually commit code to my repo?
Yes. Beacon runs the audit, identifies the fix (missing meta description, broken canonical, slow LCP), writes the PR, opens it against your main branch. You review + merge. Committed via GitHub API.
Does Merkava rank content in AI search (ChatGPT, Perplexity)?
Yes. Every Quillsly article ships with JSON-LD structured data, FAQ schema, entity coverage — designed for AI-answer extraction. Beacon audits your entire site's AI-search visibility the same way it audits Google SEO.
How does Merkava compare to Ahrefs for SEO workflow?
Ahrefs is research. Merkava (Beacon + Quillsly) is research + planning + writing + publishing + auditing + fix-committing. End-to-end. Ahrefs subscription is $99 to $999/mo for the data; Merkava Beacon is $99/mo + Quillsly $39/mo bundled = $138/mo for the whole workflow.
Can I use my own AI keys for the content generation?
Yes. BYOK with OpenAI/Anthropic/Perplexity gets you 15% off Core. Keys are used only for inference — Merkava never writes with your BYOK token.