Activate a department for your consulting firm
Productize the back office so partners stay billable. Activate the departments, not another six-figure director.
Partners are billing hours doing proposal copy, pipeline tracking, content for thought leadership, and recruiting analysts. The leverage isn't there. Hiring an internal CMO or COO is $300K loaded — and most won't last.
Outcomes you'd otherwise need to hire for.
- Activate Sales: pipeline qualified before the partner's first call
- Activate Marketing: thought-leadership content shipping weekly without partner drafts
- Activate Operations: analyst hiring funnel run by your COO
- One cockpit: utilization, WIP, and AR visible to all partners on shared data
Activate your first department.
The Sales department qualifies pipeline and tracks market signals before you ever take a demo — a VP Sales who dispatches the work, not a CRM you fill in by hand.
The Operations department keeps the shared task board, project execution, and knowledge base running on a calendar — a COO who owns the back office, not another board you maintain.
The Marketing department runs SEO, content, paid ads, web, and campaigns as one motion — a CMO and the specialists who execute, not a pile of tools you operate yourself.
The Finance department owns unit economics, AR, and cash position — a real CFO view, not a bookkeeper. $49/mo on its own, and free inside the Full C-Suite.
The plugins that do the actual reps.
pipeline, enrichment, outbound sequencing
weekly cadence, accountability, focus
ATS, sourcing, candidate screening
drafts content in your voice; SAM distributes it
audits the site weekly and ships SEO/GEO fixes, ready to approve
Stop hiring one at a time. Start activating departments.
Run a free audit on your domain — see what the Marketing department would ship in week one.
Run auditCommon questions.
Who is Merkava actually for, beyond consulting firm partners?
Operators who need more work without more payroll. Consulting firm partners fit because the back-office work compounds faster than the revenue does — you activate the Marketing, Operations, and Sales departments, each run by its own AI exec (CMO, COO, VP Sales), without the $30K+/mo loaded cost of hiring those people.
How is this different from buying a stack of point tools?
Point tools give you software you still have to operate. Merkava gives you departments. Each one's exec makes decisions and ships work — PRs to your code, content to your CMS, ads to your accounts. You audit; they execute. The tools are the cheapest part of what you're getting.
What does it cost?
Activate one department from $49/mo (Finance) or $99/mo (Engineering); Marketing is $249, Sales and Operations are $199 each, HR is $149. Activate all six — the Full C-Suite — for $749/mo, with Finance included free. 7-day trial on every department.
Can I start without committing to a full team?
Yes. Hire one department, see the work ship for a week, then expand. Most consulting firm partners start with Sales since that's where the highest-output specialists live.