Merkava vs. Asana
Centerline (Operations Coach) — included in the Operations department at $199/mo — vs. Asana at ~$25/mo.
Cross-functional projects with 15+ stakeholders need a project tool with portfolio views, dependencies, and timeline tracking. Asana's portfolio + workload features earn the price at scale.
Single-operator or sub-15-person teams. The Operations department runs the weekly cadence on top of whatever exists (Asana included). You don't need more board features; you need a COO who reads the board and makes the call, with Forge doing the operating work you'd otherwise hire for.
Asana is per-seat — small teams pay less, big teams pay more. The Operations department is $199/mo and is a staffed function, not a board: a COO plus specialists on one cockpit. They solve overlapping problems in different layers, and the board is the cheapest layer.
Common questions.
When should I pick Asana over Merkava?
Cross-functional projects with 15+ stakeholders need a project tool with portfolio views, dependencies, and timeline tracking. Asana's portfolio + workload features earn the price at scale.
When does Merkava win?
Single-operator or sub-15-person teams. The Operations department runs the weekly cadence on top of whatever exists (Asana included). You don't need more board features; you need a COO who reads the board and makes the call, with Forge doing the operating work you'd otherwise hire for.
What's the honest pricing tradeoff?
Asana is per-seat — small teams pay less, big teams pay more. The Operations department is $199/mo and is a staffed function, not a board: a COO plus specialists on one cockpit. They solve overlapping problems in different layers, and the board is the cheapest layer.
Can I use both?
Yes, common pattern. Many operators keep Asana for the specific function it does well and activate the Operations department as the exec layer that decides what work to ship across the whole stack. Merkava integrates with most major tools via the Platform Contract — the tools are the cheapest part of what you're getting.
The Operations department runs the playbook. You audit the work.
$199/mo. 7-day trial. Cancel anytime during trial.
Hire the Operations department