Be one of the first to run a business on an AI exec team.
Founding Operators get Merkava free for a month, a direct line to the founder, and early access to new Drives before they ship. In exchange we want one thing: your honest read on what works and what doesn't. This is not a referral program. There's nothing to sell. You use the product early and help shape it.
Operators running the whole thing themselves.
Merkava hires a department, not a tool. If you're carrying every function on your own back, you're exactly who we built this cohort for. We're recruiting across three groups first:
What a Founding Operator gets.
- A month free — hire your AI exec team and run your business on it, no card pressure during the cohort.
- Direct founder access — a private line to the person building Merkava. You talk to us, not a ticket queue.
- Early Drive access — new Drives land in your Dashboard before they ship to anyone else.
- A founding-member badge — a permanent mark on your Dashboard. You were here first.
This is a non-cash program. There's no referral link, no earnings, nothing to sell. The deal is simple: you get the product early and a real voice in it; we get an operator who'll tell us the truth.
Take a founding seat.
One screen. The cohort is limited; if it's full when you apply, you go straight onto the waitlist and we open seats in waves.
Want to earn from referrals instead of using Merkava yourself? That's our affiliate program — a separate cash deal.
Founding Operators FAQ
What is the Founding Operators program?
A small, hand-picked cohort of early operators who run their business on Merkava's AI executive team and shape what we build next. It's not a referral or earnings program — there's nothing to sell. You get the product early and a direct line to the founder.
What do Founding Operators get?
A month free, direct founder access, early access to new Drives before they ship, and a permanent founding-member badge on your Dashboard.
Who is it for?
Solo founders in any vertical, owner-operated services businesses like power-washing and lawn crews, and boutique content and marketing studios. If you're running the whole thing yourself and could use a C-suite without the C-suite payroll, this is for you.
What if the cohort is full?
Apply anyway. The live cohort is limited, but every application is kept on the waitlist and we open seats in waves. You're not wasting your time by applying after a wave fills.
Is this the same as the affiliate program?
No. Founding Operators is a non-cash early-access program for people who want to use Merkava. The affiliate program is a separate cash program that pays 30% for referring other operators. If earning from referrals is what you want, go there instead.