An AI executive team for newsletter operators
Grow the list, monetize the inventory, run the back office. One human, full motion.
You write the newsletter. You also have to grow the list, sell sponsorships, manage affiliates, run paid ads, and reconcile payouts. Each of those is a job. None of them is yours.
Outcomes you'd otherwise need to hire for.
- Sponsored content slots filled by Affiliation Drive
- Paid acquisition without an agency
- Compliance, AR, and 1099s automated
- Affiliate codes and payouts run themselves
Hire the executive layer first.
GROWTH runs SEO, content, paid ads, web, affiliate, and lead gen as one motion. CMO-level discipline without the CMO.
SALES qualifies pipeline, runs competitive intel, and tracks market signals before founder demos.
FINANCE auto-activates at $3K MRR. Unit economics, AR, cash position. Real CFO view, not a bookkeeper.
The Drives that do the actual reps.
Stop hiring. Start dispatching.
Run a free audit on your domain — see what GROWTH would ship in week one.
Run auditCommon questions.
Who is Merkava actually for, beyond newsletter operators?
Operators who need more work without more payroll. Newsletter operators fit because the back-office work compounds faster than the revenue does — the AI executive team gives you a CMO, COO, and VP Sales without the $30K+/mo loaded cost of hiring them.
How is this different from buying a stack of point tools?
Point tools give you software. Merkava gives you a team. The execs make decisions and ship work — including PRs to your code, content to your CMS, ads to your accounts. You audit; they execute.
What does it cost?
Hire one exec from $99/mo (SALES) or $199/mo (GROWTH). Hire all five for $599/mo. FINANCE auto-activates at $3K MRR. 7-day trial on every exec hire.
Can I start without committing to a full team?
Yes. Hire one exec, see the work ship for a week, then expand. Most newsletter operators start with GROWTH since that's where the highest-output specialists live.