Merkava vs. Gumloop
The full C-Suite — all six departments (AI workflow builder vs. the full C-Suite) — included in the Full C-Suite at $749/mo — vs. Gumloop at ~$97/mo.
You're building specific, reusable AI workflows — content extraction, outreach, data enrichment — and you want a visual canvas to wire them together. Gumloop is for builders who think in DAGs.
You don't want to build workflows. You want departments whose execs decide what work to do and ship it. The Full C-Suite gives you Marketing, Sales, Operations, Engineering, and Finance — each run by its own AI exec, with Forge doing the labor. The decision layer is bundled with the execution, on one shared cockpit instead of workflows you wire and maintain.
Gumloop pricing scales with execution credits — tooling cost that grows with use. The Full C-Suite is a flat $749/mo for all six departments. If you've got specific automations to build and a builder to build them, Gumloop is the substrate. If you don't have that builder, the Full C-Suite ships the work without one — the workflow runtime is the cheapest part of what a function actually costs.
Common questions.
When should I pick Gumloop over Merkava?
You're building specific, reusable AI workflows — content extraction, outreach, data enrichment — and you want a visual canvas to wire them together. Gumloop is for builders who think in DAGs.
When does Merkava win?
You don't want to build workflows. You want departments whose execs decide what work to do and ship it. The Full C-Suite gives you Marketing, Sales, Operations, Engineering, and Finance — each run by its own AI exec, with Forge doing the labor. The decision layer is bundled with the execution, on one shared cockpit instead of workflows you wire and maintain.
What's the honest pricing tradeoff?
Gumloop pricing scales with execution credits — tooling cost that grows with use. The Full C-Suite is a flat $749/mo for all six departments. If you've got specific automations to build and a builder to build them, Gumloop is the substrate. If you don't have that builder, the Full C-Suite ships the work without one — the workflow runtime is the cheapest part of what a function actually costs.
Can I use both?
Yes, common pattern. Many operators keep Gumloop for the specific function it does well and activate the Full C-Suite as the exec layer that decides what work to ship across the whole stack. Merkava integrates with most major tools via the Platform Contract — the tools are the cheapest part of what you're getting.
The Full C-Suite runs the playbook. You audit the work.
$749/mo. 7-day trial. Cancel anytime during trial.
Hire the Full C-Suite