The 5-question Drive Picker — find your stack in 60 seconds

Merkava's Drive Picker takes 6 questions about your business shape and returns a recommended exec + specialist stack. Built because every prospect asked "which Drives do I need?" Here's how it works.

Most operators evaluating Merkava ask the same first question: "Which Drives do I actually need?"

The product has 21 specialists across 5 execs. The right stack varies by business shape — solo operators, agencies, ecommerce, multi-business operators all need different combinations. Telling someone "browse the Garage" is the wrong answer; the right answer is a recommendation tailored to their shape.

That's what the Drive Picker does.

How it works

Six questions about your business:

1. What's your operator shape? (Solo / Agency / SaaS / Ecommerce / Creator / Multi-business)
2. What's the most painful function right now? (Growth / Sales / Ops / Tech / Finance)
3. Where's your revenue? (Pre-revenue / $3K-$30K MRR / $30K-$200K / $200K+)
4. How many full-time humans? (1 / 2-5 / 6-15 / 16+)
5. Where do customers come from today? (Organic / Paid / Outbound / Referral / Mixed)
6. Monthly tooling budget you'd swap for an exec layer? (Under $100 / $100-$300 / $300-$600 / $600+)

That's it. 60 seconds.

What you get back

The picker outputs:

• Recommended exec stack: 1-5 execs from GROWTH / SALES / OPS / TECH / FINANCE
• Specialists they'll deploy: the actual Drives each exec will run on your venture
• Total monthly cost: rolled up at full transparency
• Direct hire links: for each recommended exec

The result page is shareable as a URL. Send the link to a co-founder; they see the same recommendation with the same inputs.

How the recommendation gets built

The picker uses a scoring model that weights each exec against the inputs:

• Priority gets the heaviest weight (the painful function)
• Operator shape biases (solo emphasizes ops + growth; ecommerce biases growth; multi-business biases ops)
• Channel bias (organic → growth; outbound → sales)
• Revenue gates (FINANCE only activates above $3K MRR)
• Budget tier determines how many execs to recommend (low budget → 1 exec; high budget → full team)

The model is deterministic — same inputs produce same output. The result is shareable.

Why this exists

Most prospects who hit the pricing page bounce because they don't know which tier applies to them. The picker closes that gap by mapping their actual business shape to a recommendation.

Conversion data we've seen: operators who run the picker before hitting /pricing are 3-4× more likely to start a trial than operators who land on /pricing directly. The picker isn't just a marketing tool — it's an actual decision aid.

Run it

Three minutes. No signup. Sharable URL.

Picker at withmerkava.com/tools/drive-picker.